Webinar Recording

Using Behavioral Science with Experimentation to Drive Revenue  Growth

The emergence of Behavioral Design is changing the way leading digital brands drive measurable and dramatic growth.

If you’re focused on solving your shoppers’ functional needs, you’ve already lost. Your customers  buy based on their emotional reactions, not rational needs.

Understanding the science of emotion will give you the keys to your customers’ deepest desires. You  can use this knowledge to dramatically improve your website, profit, and customer happiness! In  this session, customer experience pioneer Chris Goward shows you the latest techniques leading  e-commerce retailers are using to win today.

You’ll learn:

  • Rigorous Behavioral Science frameworks that will generate new insights about your users
  • Techniques to create more impactful experiments that uncover insights about your  subscribers’ motivations
  • Case studies showing how to optimize your entire funnel and increase customer loyalty

Your webinar host…

Chris Goward

Chris Goward

Founder & CEO at WiderFunnel

Bio | Website