How should I lay out my landing pages? What order should I list features? How many fields should I have on my form? Which headline is best for conversion?

These and many other questions are a part of every web design project. And there are ways to answer them with real behavioral data. It is no longer sufficient to have a few designers making decisions. Brian Massey will show you how to use human behavior to drive high-performing campaigns and websites.

You will learn:

• The two jobs of the data-driven marketer
• The most impactful questions designers should be asking
• How the find data to answer these questions
• Why it takes less time to add experimentation to design

Unable to attend the live webinar? Sign up and we’ll share the recording.